Measuring emotion and pulse in Executive MBA training

Measuring emotions is also an excellent way to support education. An example of this is the Executive MBA programme at the University of Jyväskylä. The mood meter is used to measure mood and progress throughout the training, in real time.


"I particularly like the fact that it allows us to target the content and respond to participants' wishes quickly, already during the course day. This is not possible with feedback collected afterwards."
- Sirpa Koponen, Director, Strategies for Success Programme, University of Jyväskylä

The University of Jyväskylä's Executive MBA (Executive Master of Business Administration) is an internationally accredited, high level programme for experienced managers and experts, which moves into an era of agility in self-development. Clipwise and Clipwise will deliver a technological solution that will better enable EMBA participants to develop their own professional development, measure their impact and further increase the market value of the participant. Participants' self-awareness will be increased and professional development can be monitored during the programme, as well as reacting to critical events during the programme for the participant, such as the selection and delimitation of topics for development projects during the course of studies.

Traditionally, measurement focuses on the end of the training, when participants are asked about their satisfaction with the content of the training. Now, participants' feelings can be monitored throughout. With a mood meter, measurement is quick, easy and continuous. Everyone can also provide written comments that can be seen by all participants.

The main features of the style meter in EMBA training:

  • Provide immediate information about students' views on the issue you want to address.

  • Shows in real time whether students are satisfied.

  • You can react quickly if the mood takes a turn for the worse.

  • More openness, as students can see the feelings and comments of others.

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